Categories
Truly Free Film

A Quick Word On Exploring Your Film’s Essence Through a Financial Lens

Financing an independent film is no joke. For those of you who have gone through this process, you know just how grueling it is — taking meetings and phone calls with potential investors, entering your script into conferences and competitions — it gets overwhelming.

We’ve seen and experienced this firsthand with the films we’ve put together, and with clients as well. The process for our films and our colleague’s  films begin with a process of cutting, compromise, and parring the script down to the very essence of the story.

While attending this fall’s film festival circuit and working with writers across the globe in mentorship programs, we saw a lot of great stories get wrapped up $50m-$100m bows.

Coming from film finance and production backgrounds, we were able to help these writers par their screenplays down to reasonable budgets while keeping the essence of their story in tact, and conveying one simple truth — the essence of every story costs nothing.

Categories
Truly Free Film

BondIt: Progressive Financial Ventures In the Film Business

By Matthew Helderman, & Luke Taylor

Upload

History of the film business & financial industries

The film business and financial industry have forever gone hand in hand — even though wide spread public knowledge long viewed a separation between the two structures for many years. Regardless of how far the business of Hollywood, the independent sectors and the newly emerging platform may seem, even in the earliest days of Studio production – financing still came from Wall Street.

Categories
Truly Free Film

The Box Office Numbers for Favor

By Paul Osborne

TeaserPoster_WebSizedSmallThere’s been a recent battle-cry within the independent film community – lead by folks like Ted Hope and Jon Reiss – urging us filmmakers to publish the revenue generated by our movies, specifically in regard to new forms of distribution.  Unlike the weekly box office reports of studio films, the actual figures for indies, particularly those using newer release methods such as Video-On-Demand, are hard to come by.  Without them, and subsequently without any way of determining the success or failure of specific releases, it makes perfecting and improving new avenues of distribution quite difficult.   How do you know what’s working, and what’s not, if you don’t see the results?

Categories
Truly Free Film

BondIt: The Difficulties & Realities of Producing Films at $1M & Below

By Luke Taylor & Matthew Helderman
 
UploadAs every facet of the film industry has experienced, the digital era has drastically shifted the economics of how films are produced, marketed, and distributed. Camera technology has reached a level that provides filmmakers at any stage of their career the ability to produce content with the potential of landing a fruitful distribution deal as the world has witnessed with films such as Beast of The Southern Wild, Like Crazy, Another Earth, and Martha Marcy May Marlene – all produced at 1M or under and distributed theatrically through studios. 
  
The financial ease of production that has developed over the past decade has increased the volume of films produced on an annual basis from 2,000-8,000 – creating a financial ripple effect in the production industry as labor rates, rental rates, and talent salaries continue to decline.

Categories
Truly Free Film

BondIt: The Rise of Entertainment Union Deposits/Bonds & A New Solution to the Protocol

Ted’s notes: Today begins the 3rd in our offerings of detailed glimpses at how filmmakers are now looking beyond themselves to find solutions for all of us (the others being the Kinonation and IndieStreet columns). I spoke with the BondIt team and was very impressed with what they are offering and the path they’ve taken to launch it.  We will all benefit and learn from their efforts. We can build it better together ( (and now ARE).
 
By Matthew Helderman & Luke Taylor
 
UploadThe shifting of the global economy in 2008 changed the film business in obvious ways — budgets were slashed across the board, distribution outlets faltered internationally and multi-national conglomerates that owned and operated studios no longer saw a viable risk in the intimate, quirky and character centric independent films of the 1990’s and early 2000’s.
  
As the recovering economy slowly progressed towards the “new economy”, the film business saw smaller productions at the $500,000 and below range begin sprouting up intensely. From a few thousand films produced per year in the early 2000’s to nearly eight thousand feature films produced in 2013 — there was a major increase in content creation and with it a slew of production issues.

Categories
Truly Free Film

Nobody Knows Anything #8: Casting, Celebrities, and Archetype Theory

By Charles Peirce 

Nobody8-300Casting is one of the obvious essentials of any film, and like all aspects of the process worth examining: the assumptions that define it and the possibilities of how it might be used to best advantage. Casting’s key place comes in financing, where attaching the right star allows raising money based on their monetary value to specific regions or demographics. Enough attached stars offer the promise of pre-sales in distribution, and enough pre-sales can then determine a base budget. This would seem to follow the simple logic of a star’s popularity guaranteeing viewers, a shortcut in the task of finding an audience.

Categories
Truly Free Film

Nobody Knows Anything #3: What Makes A Film Successful?

By Charles Peirce  

Nobody3-300There’s a certain watercooler betting-pool mentality that accompanies the box office results of movies, as though their success were completely encapsulated in a single opening weekend’s results. This despite the fact that everybody knows Hollywood accounting is particularly slippery, that budgets never reveal the accompanying marketing costs of films, that foreign market revenue is increasingly important to the success of many films, and that ancillarly sales can be a primary rather than secondary revenue stream. Nonetheless, we seem to equate box office numbers with whether a film worked, whether it’s worth anyone’s time, and whether it’s going to ruin somebody’s career or save it.